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Google reviews guides

Everything we know about getting Google reviews, written for businesses that serve people in person. No tactics that break Google's rules, and no pretending hardware does the asking for you.

SIX GUIDES · UPDATED AUGUST 2026

START HERE · 6 MIN

How to get more Google reviews for a small business

When to ask, the exact words to use, how to make reviewing take ten seconds, and the four things that will get your reviews removed.

HOW-TO · 2 MIN

How to find your Google review link

Three routes to the short link that opens your review box: from your Business Profile, from Maps, and from your Place ID, plus how to test it.

RECOVERY · 7 MIN

What to do when your Google reviews are low or poor

How to reply to a bad review, when Google will actually remove one, and the arithmetic of pulling an average back up.

COMPARISON · 5 MIN

Do NFC review cards actually work?

What tap-to-review hardware changes, where it fails, how it compares with QR codes and follow-up emails, and who should not buy one.

COMPARISON · 6 MIN

QR code vs NFC for reviews: which is better?

Cost, phone support, how many steps each takes, and why most counters end up carrying both.

STRATEGY · 8 MIN

Best ways to grow your Google Business Profile in 2026

The parts that actually move local rankings: category, review flow, replies, completeness, and the page you link to.

Guides for your trade

Where to put a stand, what staff should say, and the questions specific to each kind of business.